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You should consider PowerPoint presentations as part of your marketing, and keep in mind that there’s nothing more frustrating than having to attend a really bad PowerPoint presentation.

I am working at a college, and I have seen my share of bad PowerPoint presentations, and most likely, I will be seing them in the future as [...]

I am not sure if I am going to be writing a lot about the emotional component or not in the e-book that I am currently writing. But it’s a very important fact, that you always need an emotional component when it comes to marketing. If you are missing it, you’ll be making a mistake.
In order [...]

A few months ago, I thought I do a series of interviews with interesting people, all related to Internet marketing. So, I wrote the questions and I sent them to about 10 people, and I was hoping to at least get a few answers that I could publish.
I got a few replies, and they said [...]

I just read an interesting blog post at Nick Inglis Web & Marketing Group with the title First In Wins.
The question he is asking is this: is it a marketing mistake to be second in?
I’ll try to explain it.
If you’re the first to grab a position in a consumer’s mind, it is very [...]

One of the earliest Internet marketing mistakes I did, was not building a list. I even remember that I started focusing on building a list, but quit and lost my list of about 200 people, only to find myself building a list from scratch.
I am writing an e-book about Why we suck at Internet Marketing, [...]

You might know about my e-book by now, the one called “Why We Suck At Internet Marketing”. You can find it at marketingflop.com, but no need to rush over just yet. The e-book is still being developed as I am writing this. I am twisting and turning my head, and new content are added every [...]

You might already know that I am writing an e-book about marketing mistakes and why people fail at Internet marketing. Today, I thought I’d start out with a series of posts about some of the mistakes. Some are minor mistakes and some should be considered as big (or even huge) mistakes.
Let’s start out with the [...]